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Creative Strategy Partners

Volume 405

To make up for the tumultuous week (no, not talking about the messy UK government, but the lack of podcast), we have a great line up of stories which include a lettuce leading the way, people turning into cephalopods and soup being thrown at a 134 year old painting. All in a week's coolsh*t!

The Octocurse.

Peta don’t tend to shy away when it comes to shocking campaigns (think members dressed in KKK outfits and Holocaust references.)

But the latest campaign, produced by Grey London, has decided to tell us that if we eat octopus, we’re cannibals. So less shocking, more weird.

The science fiction PSA is a 90 second video of people growing tentacles and bleeding blue blood with the tag line “Stay Human. Don’t eat octopus.”

Is this Peta’s twisted way of introducing us to District 10? Fookin’ Octopus – doesn’t quite have the same ring to it.

A strange way to discuss animal activism. Not sure it’ll stop me eating octopus on a Greek island next summer.

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Lettuce laugh at the government.

If you didn’t think the UK government could be any more of a joke, have a look at the latest Liz Truss v lettuce saga.

The Daily Star (yeah, that really respectable news source) has a live stream on YouTube, counting down whether the UK PM will outlast an iceberg lettuce.

And you’ll never guess what…

THE LETTUCE WON!

A mere 45 days in power. Even Costco’s returns policy is longer than this…

Lettuce party for the next election?

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Soup and Sunflowers.

What do you get when you throw soup at a Van Gogh masterpiece? Oil companies listening to you? Radical change? No- you get arrested!

Just Stop Oil activists threw two tins of Heinz tomato soup over the priceless Sunflowers painting by Vincent Van Gogh, and then glued themselves to the wall in the National Gallery… all in order to raise awareness around the conversation of the cost of living and cost of oil crisis.

Isn’t that the point of protests, to draw attention and be disruptive? But will it be a Michelangelo painting covered in beans next?

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Parkour with Purpose.

Is it your friendly neighbourhood spiderman?

No, just a bunch of helpful people who do parkour turning off lights.

Continuing with talk of the energy crisis, a group of people in Paris have taken it upon themselves to do parkour around the city in order to switch lights off.

The teenage athletes are leaping over urban obstacles, climbing across balconies and jumping up walls to turn off business signs which often have light switches next to them.

This has blown up on social media, so keep an eye out for a bunch of teenagers bouncing around your city, making sure it’s no longer illuminated.

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The “Drake curse” is still at large.

For those who are unaware of this infamous curse, Drake goes around casting his juju on sports teams and professionals (think 2019 Man Utd v Wolves) leading to catastrophic losses.

So, fans were nervous when Drake’s OVO owl logo appeared on Barcelona shirts ahead of the 250th El Clásico game to celebrate the first-ever artist to hit the 50 billion Spotify streams mark.

Drake, If You’re Reading This It’s Too Late… to take out of coolsh*t. Maybe get in touch with us when the next curse hits and we’ll see what we can do.

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iPhone under the Hammer.

An unopened first edition iPhone from 2007 has been auctioned for the absurd amount of 39000USD. Equivalent to 24798 cans of Heinz tomato soup. Imagine the protests with this kind of fire power…

This iPhone has no Wi-Fi capabilities and a 2-megapixel camera, so it’s confusing as to why it has sold for the price of a car, especially considering the technological leaps we’ve seen from Apple in the last 15 years.

It seems there is now a collectables market for old technology opening and this shows how much old electronics could be worth. (I’m sure my first gen iPhone is knocking around somewhere?)

Not sure I’ll see myself bidding for an old brick phone any time soon though.

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