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Creative Strategy Partners

FutureLearn

This is Future Learning

Insight

The education landscape is changing fundamentally with more and more of us upskilling, changing career plans or simply wanting to learn more, and the rapid improvement in access technology. FutureLearn delivers courses from some of the world’s foremost educational institutions to distance learners from all backgrounds around the world.

Challenge

Create a brand platform for a new campaign from The Open University backed FutureLearn that communicates the breadth of audiences that are already engaging with their technology platform and using education to change the future for themselves and others.

Change

We created ‘This is Future Learning’, an audience facing creative platform that spanned design strategy, usage guidelines and delivery of an integrated suite of brand assets communicating how FutureLearn’s education technology has the power to make life better for anyone.